FALLing for the Music
I designed all materials for both print and web for the Meladies fall 2015 concert. I created an integrated marketing campaign using video to kick off the new Snapchat account. Collateral included posters, programs, gift tag handouts, social media posts, video compliation, and a Snapchat geofilter.
Results: Approximately 150 people attended the event, more than 50 new users added us on Snapchat, and there was a spike in engagement on all social media platforms.